The Liquid Cycling Philosophy

With the formation of this club it is our goal to create a worldwide network of like-minded athletes who share a positive and healthy attitude towards the sport of cycling and triathlon, both physically and mentally. As coaches and competitors, our number one priority is to help you get the most out of you chosen sport. The "most" applies to fitness, health, competitive success, and most importantly, personal satisfaction. In other words, fun!

Through this club, we will be supporting athletes at all levels. This club welcomes elite level athletes and recreational riders alike. Our only requirement is that every member, approach their sport in a positive manner. This means acceptance of others, good sportsmanship, and honor. Part of this includes a zero tolerance policy to the use of illegal performance enhancing substances. Doping is cheating, plain and simple.

There are numerous directions in which this club may go and there is no doubt that it will be an exciting and unending journey. Even we don't know where we might end up. Already, we have cyclists and triathletes at every level stepping up to the plate to take leadership roles in this club. We encourage each and every member to find their own personal niche and do their part to make this club their own. And remember, we are here for you every step of the way to provide guidance, education and mentoring. This is your club. Enjoy!

Josh Horowitz
Owner/Head Coach
Liquid Fitness